Yes to PR Winner of the Month – November Spotlight
- Nov 20, 2025
- 2 min read
Get to know our CIPR International Group’s Campaign winner for the month of November 2025. We are pleased to highlight Abrar Samih Mikkawi.
Full Name: Abrar Samih Mikkawi
Country of Origin/Nationality: Jordanian
Country of Residence: United Arab Emirates
Years of Experience in the Field: 16+ years
Current Job/Title: Director of Communications & Community Outreach, Sharjah Maritime Academy
LinkedIn Profile: linkedin.com/in/abrarmikkawi
(1) What has inspired you to get into public relations?
I began my career as a journalist, driven by curiosity and a belief in the power of communication to influence change. Over time, I realised that effective storytelling could shape institutions, empower communities, and build trust. Public relations became my purpose — a way to lead with authenticity and connect vision with impact.
(2) How do you achieve a sense of belonging within the PR profession?
Belonging comes from contribution. As a communications leader and adjunct faculty, I find meaning in mentoring others, building purpose-driven strategies, and creating spaces where communication drives both institutional success and human connection.
(3) Who has been the biggest support in your professional journey?
My husband and my family. Their belief in me has been my anchor and my drive. My sister Raya inspires my commitment to lifelong learning, my mother — who raised us alone after my father passed away — taught resilience, my brother’s determination keeps me grounded, and my youngest sister’s dedication to education reminds me why empathy and purpose matter. My children are my daily reminder that true leadership begins with balance and heart.
Yes to PR Campaign (July 2025 – January 2026)
The ‘Yes to PR’ campaign is a CIPR International initiative that aims to include diverse public relations professionals to ensure equal representation worldwide and within the Chartered Institute of Public Relations.
Join the global campaign by submitting a short video of yourself along with your email address here. Every month, a random winner is announced at our International Group event on LinkedIn.
The winner is eligible for an exclusive spotlight, follow our LinkedIn page, and attend the live stream.
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