- Oct 19, 2018
Statistics: Shady marketing or essential PR Partner?
By Josh Glendinning, Senior Research Manager, Opinium Research “In theory, statistics should help settle arguments. They ought to provide stable reference points that everyone – no matter what their politics – can agree on…[Yet] rather than diffusing controversy and polarisation, it seems as if statistics are actually stoking them…Not only are statistics viewed by many as untrustworthy, there appears to be something almost insulting or arrogant about them. Reducing social and
- Oct 18, 2018
October newsletter now available
Don’t miss our newsletter which brings you the latest CIPR International news and updates, together with useful resources and insights for anyone working in or interested in international communication. Available here, our jam-packed October issue covers: Do you trust research? #EthicsFest event on 25 October Three new committee members announced How will AI change the way we communicate? Event and member webinar on the opportunities and challenges for the industry New netwo
- Oct 8, 2018
Do you trust research?
Join a CIPR International panel for an evening set to challenge your preconceptions about using research, open your eyes to trust issues in PR and journalism, help you make sense of increasing amounts of data, AND make you think about the ethics of it all. A panel of leading speakers in their field, will discuss key issues including: Trust in research Communicating research The new world of data Tickets are available here. Panel: Charles Clarke, Head of communications, HSBC G